If you think that all the pasta is the same, it’s because you haven’t tasted Barilla’s. In terms of pasta and sauce production, Barilla has been the leading brand in Europe for a long time.
The history of Barilla began nearly 140 years ago when a small shop in Parma opened its doors to the first customers. Half a century later Barilla already produced about 100 tons of pasta per day.
«Feed people as you would feed your own children», Pietro Barilla once said. This famous inspiring statement stands for an unofficial slogan and the aim of the company that has grown into Barilla Group and taken a leading position in the European food market.